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Ep 2: Sports to SaaS: An Interview with Barb Campbell
by Alan Stein on Apr 21, 2022 12:00:51 AM
We are excited to welcome the first guest of the SYCK Podcast, Barbara Campbell! Barb is a result-oriented professional with 15+ years of experience as a trusted advisor and Sr. Manager at Salesforce. Today, she and Alan talk about her first career in sports marketing, how she made the leap into technology and the lessons she learned along the way. Tune in as we talk about the importance of networking when making a career pivot, how to give and get feedback in individually effective ways, and whether or not to include a cover letter in your next job application.
In This Episode:
- [04:45] Barb shares about her first career in sports marketing, lessons learned from earlier jobs and her first role at Salesforce
- [17:05] The seniority levels of Salesforce and Barb’s move to working with internal stakeholders
- [22:20] Maternity leave benefits and the reasons why Barb has stayed at Salesforce for a decade now
- [31:28] Volunteer mentoring at Cal State San Marcos and leadership coaching at Salesforce
- [39:40] The skill of asking for things in your career, facing rejection and gaining confidence
- [48:12] The most common career obstacle that people face
- [51:34] Best practices for job applications and virtual interviews and common derailers for candidates
Key Takeaways:
- Coaching/mentoring breaks down barriers and titles of bureaucracy. Everybody needs a coach, no matter how senior you are. Coaching and being coached allows people the opportunity to flourish, change and pivot.
- Actively ask for feedback. When you get it, ask questions and get specific about making it measurable so you can constantly be improving your skills and moving forward in your career.
- Gain confidence by advocating for your needs in your job. Start by asking for something small and work your way up. There’s always the fear of rejection but that's life and people are going to judge you, no matter what you do. So just do it anyway!
Resources:
Bio:
Barbara Campbell is a result-oriented professional with 15+ years of experience as a trusted advisor for large enterprise customers and Fortune 500 brands. She spent the first part of her career in sports marketing, working on promotions for licensed sponsor activations in the professional sports and entertainment industry. Moving from sports to technology was a big shift, but a welcome one. Being hired onto the world’s #1 CRM platform, Salesforce, Barb would get to work with customers on developing their SaaS adoption strategies. This eventually led to a desire to resolve complex customer issues in global escalations, where she has now built and manages a team of escalation managers in North America. Barb’s other passion lies in coaching and high-impact teaming facilitation, which she leverages at Salesforce and as an Executive in Residence at California State University San Marcos. She truly believes any job can be your #dreamjob if you design it that way.
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